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Cryowar is a real-time multiplayer PVP arena NFT game developed in Unreal Engine and on the Solana network. Cryowar is an amalgam between traditional gaming experience and best practices of the blockchain world, DAO voting, NFT, and decentralized finance (DEFI). Gaming ecosystem with deflationary mechanisms that integrates staking with gameplay, allowing RPG stakers to earn better rewards through ...
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Cryowar is a real-time multiplayer PVP arena NFT game developed in Unreal Engine and on the Solana network. Cryowar is an amalgam between traditional gaming experience and best practices of the blockchain world, DAO voting, NFT, and decentralized finance (DEFI). Gaming ecosystem with deflationary mechanisms that integrates staking with gameplay, allowing RPG stakers to earn better rewards through increasing their in-game skill and experience levels.

PERFORMANCE

How we improved the project

Our team improved the project by conducting extensive research, adopting an iterative development process, and establishing clear communication channels. These strategies enabled us to tailor our approach to meet their needs, refine our work for the highest quality, and quickly address any issues or concerns. As a result, we were able to successfully exceed our client's expectations and deliver an exceptional outcome.

130,000+

Twitter growth since start
 

600+

Social media posts
Most recent months (2023):

Take a look how we increased number of followers monthly.

May
 
4000+
April
 
2000+
March
 
2000+
Co-founder and CFO

Mariyan Boychev

"GD10 Ventures are one of Cryowar`s most valuable partners who we had the pleasure of meeting a few times in person in London. Simply put, Dr. Deeban saw the deep potential instantly, and was able to create a whole long-term strategy after our marketing and advisory calls. His team of exceptional specialists, across marketing, KOL management and strategy, cover all the time zones and operate diligently. He is a strategic expert with vast crypto markets knowledge and connections, including in the higher levels of the financial world. Most importantly his work ethic is off the charts. We are organizing weekly regular calls and have been able to grow our immediate community reach from 5 000 to 80 000 members, and this is just the beginning of our venture together."

WATCH SOME OF OUR
Video Showcases
Objectives

Client Objectives

Cryowar approached us with the following goals:

  • KOL and influencer onboarding
    To connect with and manage respected gaming influencer and KOL in the space to help generate awareness about their game
  • Enhance social media engagement
    Target a daily growth of organic followers across all socials through targeted ads, mailing campaigns and referral programmes
  • Promotional content
    Develop and implement a series of multi-media video content showcasing gameplay and ongoing development.
  • Beta test campaign
    Through marketing efforts, recruit and engage 500+ beta testers to provide feedback on gameplay, and the in-game economy.
What we did

Execution Highlights

Our team executed various tasks and initiatives to achieve Cryowar objectives.

  • Identify and reach out to potential partners that align with Cryowar's brand and objectives.
  • Develop mutually beneficial collaboration proposals.
  • Develop a marketing strategy that includes social media campaigns, influencer partnerships, and SEO-optimized content.
  • Leverage blockchain communities and forums to promote Cryowar
  • Create a compelling brand story and unique selling proposition.
  • Develop brand guidelines to ensure consistent messaging across all platforms and communications.
  • High-quality videos and other multimedia content that highlight the game's real-time multiplayer.
  • High-quality videos that highlight PVP arena, unique in-game mechanics, and integration of NFTs and DeFi.
  • Recruit and engage 500 beta testers to provide feedback on gameplay
  • Run contests and giveaways to boost engagement and follower growth.

Through our comprehensive marketing strategy and execution, we successfully addressed Cryowar objectives, creating a thriving ecosystem, engaging the community, and promoting growth. Our sophisticated growth hacking techniques led to significant growth across all social platforms, leveraging advocate accounts to target handles and pull across community members. By tailoring our strategies for different social media channels and effectively managing them, we have achieved remarkable results and exceeded client expectations.

TAKE A LOOK AT OUR
Graphics
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Here is exactly

WHAT WE DID

1
Sentiment analysis and enhancement

Utilised community managers to identify any negative sentiment and concerns to pro-actively address and conver to advocates.

2
Focused Communication

Streamlined communication of ongoing activities to keep stakeholders informed.

3
Unified Ecosystem Strategy

Collaborated on a new website and strategy meetings to create a unified brand ecosystem.

4
Tone of Voice Development

Crafted a unique and consistent tone of voice that resonates with the target audience.

5
Social Media Growth Activation

Implemented platform-specific strategies for audience growth and engagement, including tailored social media management for channels such as Twitter, Instagram, and Facebook.

6
RPG & Guild Partnerships

Expanded the brand's presence in the RPG community through strategic partnerships with gaming guilds.

7
Social Progression System

Launched a social progression system to increase engagement and user loyalty.

8
Weekly Quizzes & Gleam Campaigns

Introduced weekly quizzes and Gleam campaigns to boost community engagement.

9
Influencer & Partner Management

Managed KOL/partner relationships and achieved growth KPIs.

10
Instagram Strategy & Growth

Developed an Instagram growth strategy focused on RPG content and targeted engagement.

11
Internal Chain Gunnies Event Management

Managed internal events to address negative sentiment and improve community relations.

12
Streaming Events & Foundational Content

Implemented streaming events and created foundational articles and videos for Chain Guardians' games.

13
Cryptoverse Progress & Twitter Spaces

Advanced the Cryptoverse initiative and leveraged Twitter Spaces for community outreach.

14
Email Marketing & Podcasts

Implemented email marketing campaigns and launched a podcast series to reach a wider audience.

15
Cross-Promotion & Partnership KPIs

Developed cross-promotion strategies and established KPIs for partnership initiatives.

16
Metaverse Outreach & Business Development

Conducted outreach to metaverse platforms and strategized marketing campaigns for full metaverse launch.

17
Personal Profile Representation

Produced content and growth hacking strategies for core team members' personal profiles.

DIVE INTO OUR
Project Articles
Here are some examples of articles we wrote for the client. We have a mix of technical, blockchain, academic, sports and fashion writers.
The Rise of Esports: How Cryowar’s Competitive Gaming Focus Will Fuel Its Longevity and Value
Cryowar
The Rise of Esports: How Cryowar’s Competitive Gaming Focus Will Fuel Its Longevity and Value
Cryowar: What it Means to Launch On Mobile
Cryowar
Cryowar: What it Means to Launch On Mobile
How Cryowar is Taking Blockchain Gaming to a New Level
Cryowar
How Cryowar is Taking Blockchain Gaming to a New Level